Tetra Pak Pakistan is working with various partners such as paper mills, waste management companies and recycling partners to drive the recycling of Used Beverage Cartons (UBCs) in Pakistan.
In 2015, Tetra Pak Pakistan facilitated the recycling of over 22,000 tonnes of UBCs in Pakistan. Our environmental objectives are broadly based on three pillars:
► Reduction of environmental footprint across the entire value chain
► Increasing the recycling of Used Beverage Cartons (UBCs)
► Deployment of FSC-certified packaging
Tetra Pak Pakistan has been collaborating with WWF to carry out a study to determine the percentage of Used Beverage Cartons (UBCs), which are being recycled in the mixed paper waste stream. The first study was conducted in 2010 and has since then been regularly updated with new insights, every year.
Recycling is an investment for the future of the human race and Tetra Pak, in collaboration with WWF-Pakistan, is committed to promoting UBCs as a valuable source of raw material. It also helps in decreasing the volume of waste that ends up at landfill sites. The different layers of the aseptic carton, paper fibre, polymers and aluminium can be recycled using relatively simple techniques and turned into new products.
The main objective of the study is to quantify the percentage of UBC that is recycled into paper and other products, while educating mill owners on the utility of by-products such as fibre, polyethylene and aluminium, which are the by-products of recycled UBCs.
In September 2013, Tetra Pak engaged GER to collect and recycle a certain percentage of UBCs every year. As part of the project, GER collects UBCs from a variety of sources such as households, commercial places, markets, in addition to buying it from waste dealers to meet its monthly recycling target. GER team also UBCs from the various production plants of Tetra Pak’s customers and includes it into recycling stream.
In order to build sustainable collection of UBCs, we also joined hands with Waste Busters (WB), which is an independent waste management and janitorial contractor, in the Punjab region, to collect cartons and deliver them at GER for recycling. This activity was also monitored by one of WWF – Pakistan.
Tetra Pak Pakistan is working with WWF – Pakistan to drive the Green Office project under which the Lahore factory received Green Office Certification from WWF-Pakistan and became the first Tetra Pak factory to get the certification. WWF Green Office programme is a global initiative of WWF-Finland, which aims to reduce the ecological footprint of offices and decrease greenhouse gas emissions. WWF grants offices, which meet its criteria, the right to use the Green Office Certificate, which provides the working community an opportunity to join hands with WWF’s international goal for a better living environment.
Globally we aim to offer packages based 100% on renewable materials and secure 100% FSC™-certified paperboard. Today, more and more customers in Pakistan are showing interest in using FSC™-labelling on their packages for two main reasons: Support sustainable sourcing and increase consumer awareness towards saving natural resources.
We aim to promote FSC™ deployment among all our customers and hope that in the near future, all of our customers will be using FSC™-certified packaging material in Pakistan. Presently, 700 million packs in Pakistan are FSC™-labelled and the aspiration is to reach 1 billion packs carrying the FSC™ label next year.
We strive to play a responsible and active role in the communities in which we operate, getting involved at a local level through a wide range of initiatives. One of the activities includes our regular community visits to the GER plant in Lahore, by esteemed entities such as colleges, municipalities, customers, media and the government.
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