2018-02-06
Kaslink teams up with Tetra Pak to stay one step ahead
Kaslink is a young and fearless Finnish food company. Willing to take big risks to stay ahead of the competition, Kaslink teams up with partners it can rely on, such as Tetra Pak.
Just like many other great entrepreneurdriven companies, Kaslink started in a garage. In 2001 Raino Kukkonen began to co-pack high-quality sauce bases for a customer who sold the products to professional kitchens around Europe. Sixteen years later the company has sales of 60 million euros, 170 employees and products that are sold in more than 15 European countries.
Kukkonen’s three sons, Tuomas, Juha-Petteri and Matti, have taken over operation of the company, which has gradually been transformed from a sauce production company into a dairy company. Between 2011 and 2016 the company’s revenue grew by 50 per cent per year.
The three brothers always try to be at least one step ahead of everyone else to make a difference in the market. The ambition is to try and create new, ground-breaking products for the consumers. In doing so, they are determined to explore the newest consumer trends to maintain the company’s rapid rate of growth. One such trend is the move towards non-dairy products such as oat-based drinks and fermented oat-based products.
“Most of our manufacturing today is in dairy, but non-dairy products will take over,” says CEO Tuomas Kukkonen. “There is a big global shift going on, especially among young people, the millennials, who are switching from dairy and meat to non-dairy and vegetarian products. This shift will persist,” he says.
As the trend grows stronger, Kaslink wants to act fast to get new products on the market as soon as possible.
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Pictured left: Oat-based drink with blueberries in Tetra Brik® Aseptic Edge carton package
